Expertise
Research & Insights
The most powerful communications campaigns all begin with one thing – unique insight.
Research and data-driven insight is essential to establish context and significance, to separate myth from fact, and to effectively set up the means to measure and evaluate.
At BBS, research underpins our work across all service areas, from media relations, corporate communications and content strategy, to stakeholder engagement and community relations. We consistently strive to understand the broader landscape, the facts of the matter and the core of the issue.
Bringing together journalistic skill, business acumen and unrelenting curiosity, BBS’ team of expert communicators works with clients to uncover the insights that matter to your business and your stakeholders. From a one-off report, ongoing data analysis or even creating client-owned whitepapers as the foundation for powerful thought leadership and brand positioning campaigns, our team can assist from the research strategy and design phase through to delivery and promotion.
What we do best
Identifying the data opportunities which can support brand profiling
Delivering unique research and insights which support thought leadership commentary
Project managing research programs conducted by our team or by specialist external providers
How we do it
- Desktop Research
- Perceptions and Sentiment Research
- Media Monitoring and Research
- Media Share of Voice Reporting
- Stakeholder and Community Analysis
- Survey Design, Facilitation and Data Analysis
- Consumer Research
- Report and Whitepaper Development
- Customer Research and Journey Mapping
- Data Audit
Our specialist areas
corporate
communications
crisis & issues
management
media
relations
stakeholder &
community engagement
content strategy
& copywriting
financial
communications
research
& insights
media training &
executive coaching
team training
and development
corporate communications
crisis & issues management
media relations
stakeholder & community engagement
content strategy & copywriting
financial communications
research & insights
media training & executive coaching
team training and development
Case Studies
Get in touch
We would love the opportunity to discuss your next project with you. Complete the form below and the relevant member of our team will be in touch with you shortly.
