Media Archives - BBS Communications Group

Brand

Nailing your virtual media interview

There was once a time when media interviews conducted on the phone for radio or on webcam for TV were

Change

High Court decision on Facebook comments liability – what you need to consider

Read through the comments section of any news story shared on social media and you’ll most likely come across a

Media

Five things to bring to your first meeting with your PR team

So, you’ve received the proposal, signed the contract and now, it’s time to get stuck into work with your new

Digital

Facebook news ban

As you may have heard this morning, Facebook has implemented a news ban overnight that is restricting Australians and Australian

Content

The power of PR in the changing media landscape

If there was one word to describe 2020, it would have to be pivot – the extremely overused buzzword that

Brand

Identifying risk – Known knowns, known unknowns and unknown unknowns

It was US Defence Secretary Donald Rumsfeld who most famously opined about “known knowns, known unknowns and unknown unknowns”. It

B2B

Earned vs. Paid media – what’s the difference and why does it matter?

As media organisations struggle to find revenue sources to support their journalism, the line between genuine news and advertising has

Digital

The gag order that wasn’t – courts and the media in the 21st century

News of the conviction of Cardinal George Pell for historic child sex offences has consumed Australian media over the past

B2B

Everyday creativity: More than those proverbial turtlenecks and beanbags

If you were asked to picture a ‘creative’ business person, what image would come to mind? Perhaps it would be

Media

Timing is everything: 5 ways timing can make or break your chances with the media

There is much to consider when writing a media release; a catchy title, newsworthy angle, engaging details and solid quotes

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